GETZ ADVERTISNG
creative team:
copywriter: rodriguinho camargo
art director: Pericles Kwiatkowski
creative director: victor keiti
creative team:
copywriter: rodriguinho camargo
art director: Pericles Kwiatkowski
creative director: victor keiti
On National Blood Donor Day, we highlighted in red all the capital letters A, B, and O in each article of the online and printed versions of Gazeta do Povo. These letters also served as hyperlinks. When I hovered my cursor over them, a banner appeared with a message and a link to a landing page containing all the information on blood donation, including how it works, who can donate, and the places that require assistance.